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udr dot com

Obviously, I can't read every REIT press release that is indexed by REIT Media. However, yesterday, my two worlds, technology and REITs, collided.

UDR, formerly United Dominion Realty Trust, issued a press release about the new UDR.com. This little piece of PR contained all of the Internet buzzwords - Web 2.0, AJAX, and RSS. Well, not only did the press release deliver, but UDR's new website delivers too. Unfortunately, the press release was unable to illustrate the simplistic beauty of the site.

To me, it seems that most REIT websites are geared toward the potential investor, but UDR produced an extremely useful web product for their customers. Props to the UDR management team for thinking differently.

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Jul.10.2007. 21:59

Chris on Dec.11.2008. 18:11

I agree with you and really enjoyed the UDR.com site. Another company that does a great job combining the two would be Cole Real Estate Investments

REIT Blog on Dec.12.2008. 00:18

Chris - Yes your Cole Real Estate Investments site is great.  I like it very much.  I just noticed that your company bought Winter Garden Village (this is where I shop).  I have one suggestion.  Please change the music feed.  The holiday music is great, but the non-holiday fare is depressing.  Also, we could use a Pottery Barn, Cheesecake Factory, PF Changs, and a simple Applebees.  Thanks!

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